Portal and app for consistent digital process

With the portal and the app, the complete process for field marketing can be digitally mapped. Creating projects quickly, providing the field with the necessary information, filling the app with individual data for each on-site team member, collecting and evaluating data from market visits - all steps are integrated into the solution and provide valuable information about the POS within a very short time.

The challenge

How can a portal and an app be used to map recurring processes in field marketing, while at the same time taking individual client requirements into account? How can portal and app keep their robust architecture if requirements are changing permanently and new features have to be implemented constantly?

The solution

The new portal simplifies the setup of clients and POS projects. Existing data can be easily reused and updated. With this, the solution guarantees short periods for project setups. The team working in the stores can start quickly with their visits. The app delivers exactly the data they need for their visits. It guides them thru their visits, handling unexpected incidents automatically and also uploading the data to the portal by itself. Users can fully concentrate on their work in the stores. Store data are evaluated according to KPIs that can be defined for each project. They are checked automatically if they meet quality standards. Otherwise an automated correction process starts.

Automation helps with getting results quickly. Nevertheless, individual client requirements must not suffer as a result. Therefore, projects can be configured individually and the modular architecture ensures that future requirements are easily integrated into the existing solution. To keep up the performance of the portal and app, the hosting also scales.

The result

The simple operation of the state-of-the-art interface reduces project times, simplifies the training of new employees and frees the support team from enquiries. Employees and customers benefit from the more efficient process and the high quality of the data delivered.

Skills + technologies

Technical conception

UX/UI

HTML/CSS

AngularJS

Ionic

PHP

MySQL

SCRUM


Skills + technologies

Technical conception

UX/UI

HTML/CSS

AngularJS

Ionic

PHP

MySQL

SCRUM

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