Germany's Leading Website for Movies Partners with SnipClip - Friday, March 05, 2010
With more than 4.6 million monthly visits, Kino.de is Germany's leading website for cinema and movie related information. The company behind Kino.de, G+J Entertainment Media, a subsidiary of Gruner+Jahr, also publishes Treffpunkt Kino and Blickpunkt Film, leading B2C and B2B print magazines. To engage its fan base on Facebook and to reach new online users, Kino.de now decided to partner with SnipClip.
SnipClip's online marketing tool enables Kino.de to run social promotion campaigns for the latest films through its own Kino.de Fanbook that activates users and incentivizes them to collect the movie highlights. Kino.de's customers, such as film distributors also benefit, as their films are incorporated and promoted to Kino.de's audience.